Traditional rank tracking is failing because the search landscape has shifted....

https://chancesexpertwords.wordpress.com/2026/05/04/beyond-blue-links-why-llms-need-structured-data-to-recommend-your-brand/

Traditional rank tracking is failing because the search landscape has shifted. AI Overviews now drive zero-click results, leading to a 30% CTR drop across EU markets. Agencies shouldn't be sending static monthly reports anymore