Scaling across Europe is a headache, and most teams hit a wall when organic...

https://www.red-bookmarks.win/scaling-across-the-eu-is-a-headache-especially-when-your-traffic-tanks

Scaling across Europe is a headache, and most teams hit a wall when organic traffic tanks during a multi-market rollout. If your latest migration resulted in a massive dip, you’re likely mismanaging your hreflang tags