How AI Citation Optimization Cut Zero-Click Searches from 69% to 22% for a B2B SaaS

https://www.pfdbookmark.win/1-exactly-right-about-the-34-ctr-drop-we-ve-been-seeing-similar-trends-across-multiple-clients-in-saas-between-you-and-me-i-wonder-if-part-of-it-s-just-ad-saturation-have-you-tested-increasing-ad-frequency-or-switching-up-creative-formats-to-combat-this

Start date: November 1, 2023. Industry: B2B SaaS (HR tech). Budget: $60,000 for content and engineering changes. Scope: 48 strategic articles across the knowledge base and blog