Content Translation vs. Localization for UAE Website Visitors

https://soukscreen.brightpathdigest.com/posts/content-translation-vs.-localization-for-uae-website-visitors

For a UAE website, content translation converts text word-for-word, but localization adapts the message to fit local culture, like using Arabic right-to-left layout and respecting Ramadan or national holidays. A translator might write "Welcome" as "أهلاً وسهلاً", but a localizer ensures it feels right for Emirati users, avoiding generic Gulf Arabic and adjusting examples to match local brands or traditions.