Canned RTD cocktails like vodka sodas are popping up right next to craft beer...

https://alexissimpressivechat.lucialpiazzale.com/what-is-the-best-way-to-describe-rtds-to-a-craft-beer-purist-friend

Canned RTD cocktails like vodka sodas are popping up right next to craft beer on store shelves, and there’s a good reason why. They’re perfect for chill occasions like backyard BBQs where you want something tasty - with zero fuss